A little bit about me
After 15 years as a magazine editor and publications manager for major membership organisations, I turned freelance in 2014. I now work for clients across the corporate and not-for-profit sectors, offering:
- clear, concise and engaging writing for print and web
- editorial project management, from initial concept to finished product
- fast, accurate sub-editing and proofing
- training and consultancy in effective writing, grammar and brand tone of voice.
Although happy to tackle most topics, my specialisms are family, education, childcare and healthcare. As a freelancer I’ve worked for:
- global brands such as Dove, Medela, NatWest/RBS and JCDecaux
- educational organisations including King’s College London, Regent’s University London and the Society for Education and Training
- charities and membership associations such as the Ramblers, Early Years Alliance and Arts Award
- creative agencies including River Group, Keel London and Not Actual Size.
I’ve also contributed to national newspapers, magazines and websites, including the Guardian, Closer, Mother & Baby, Global Health & Pharma, Nursery World and Netmums. And I’ve written a book, Choosing Childcare, published by Cross Publishing.
Outside work I’m a school governor at a primary academy trust. As well as overseeing the quality of teaching, learning and assessment, I’ve taken a lead role in the trust’s rebanding.
We won! The Teacher scoops the ‘Best Magazine’ title at the TUC Awards.
Professional expertise
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All aspects of magazine editing, from planning and commissioning to distribution and evaluation.
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Producing corporate and membership publications – annual reports, handbooks, prospectuses, programmes, funding bids, manuals, brochures, manifestos and more.
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Developing digital communications – website content, online magazines, ebooks, social media and SEO.
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Journalism and copy-editing – feature-writing, news reporting, interviewing, sub-editing and proofreading.
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People management, including appraisals, recruitment and Investors in People.
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Budget management and contract re-tendering.
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Writing in plain English and presenting complex or dry information in engaging ways.
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Creating page layouts in Adobe Indesign and Quark Express.
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Sourcing images from photographers, illustrators or picture libraries, and editing them in Photoshop.
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Conducting readership research in partnership with market research companies.
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Working productively with editorial boards and sub-committees.
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Meeting the needs of readers with visual impairments or basic skills deficiencies.
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Producing publications bilingually in Welsh/English and minority ethnic languages.
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Securing advertising and sponsorship, directly or through agencies.
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Delivering presentations and training on effective writing, house style and grammar.